Building A Campaign
WHAT YOU WILL TAKE AWAY FROM THIS ARTICLE
Reasons for creating a new campaign
How to create a Welcome Video to get the videos you want your customers to create
How to upload you customer list to send out mass SMS invites
Campaigns are designed to capture genuine customer video testimonials with ease. It drives participants to a streamlined web app through convenient QR codes, direct URL links, or personalized SMS invitations. Effortlessly gather impactful stories straight from your audience, enhancing brand trust and authenticity.
When creating a new Campaign you have the option to select it to be an awareness campaign or an incentive campaign. Selecting the right one will be based on your needs.
All accounts start with a Default Campaign that offers a SocialV provided Giveaway to all customers that submit a valid video. The campaign uses the following default settings:
Welcome video Seen when the customer arrive at the web app. You can view that default welcome video here. We recommend you create your own.
Automatic Reply text message when the valid video is received in the account. This is sent for only the first video provided by the customer in this campaign.
Select a custom reward to incentivize your customers to share their videos.
Configure your customer reward by:
Select a Reward Type
Instant Reward - a gift card or free gift*
Future Savings - $ or % discount on next purchase*
Sweepstakes/Raffle Entry - one entry per video upload*
Public Recognition - posted on website or social media*
Exclusive Access - to new products or VIP events*
Add a Reward Name
$10 OFF, 15% OFF, Free Products...etc
Customize your Reward Notification Text Message
Choose the Message Title or use the default (20 character max)
Select a Contact Method and provide the details: Phone Number, Email Address, Website URL or None
Select a Reward Card Color for the image included in the text message
Chose your own text message caption or use the default (280 character max)
Choose a Reward Delivery notification
Automatically - Text message sent automatically when the creator uploads a clip.
Manually - Text Message will be sent when the ‘Reward’ button is clicked in this campaign’s Summary.
Choose the Reward Frequency (only available to automatic reward deliveries)
First Clip - Message will only be sent after the creator's first clip is uploaded
Every Clip - Message will be sent after every clip uploaded by a creator
Welcome videos set the tone and expectation for your customer when they first arrive at the Creator App. You have three options to choose from:
Default Video watch here
None ( not recommended)
Custom ( recommended)
We recommend that you record your video on a mobile device with a quality camera. Recording the video with the Instagram or Tiktok camera is an simple way to get a quality video that you can upload as your Welcome video.
Key requirements for your welcome video:
Keep it under 30 seconds
Set the expectation for your customers clearly and concisely
Have the tone match your brand and culture
You can access the Welcome Video option when you're creating a new campaign or managing an existing on.
CREATE NEW CAMPAIGN
From the dashboard, click on the Campaigns section
Click Create New Campaign button
Choose your Campaign type (Custom Reward/Monthly Giveaway)
Do the required steps to access Select A Welcome Video Clip
Choose the Custom option
Click Browse Files and locate the custom video you recorded (it must be less than 30 seconds)
Once the video upload completes you're all set.
Now that you've created or customized your Campaign you can start creating awareness and driving customer videos you can review and manage.
Creating Awareness - view this article on how to create awareness and drive customers to submit videos
Custom Welcome Video - view this article on how to create a custom Welcome video to get the customer videos you want
Sending SMS Invitations - view this article on how to use the SocialV SMS system to send personalized invitations to your customer to quickly get videos
Reasons for creating a new campaign
How to create a Welcome Video to get the videos you want your customers to create
How to upload you customer list to send out mass SMS invites
Updated Aug 27, 2024
What is a Campaign
Campaigns are designed to capture genuine customer video testimonials with ease. It drives participants to a streamlined web app through convenient QR codes, direct URL links, or personalized SMS invitations. Effortlessly gather impactful stories straight from your audience, enhancing brand trust and authenticity.
When creating a new Campaign you have the option to select it to be an awareness campaign or an incentive campaign. Selecting the right one will be based on your needs.
Campaigns Types
Default Campaign
All accounts start with a Default Campaign that offers a SocialV provided Giveaway to all customers that submit a valid video. The campaign uses the following default settings:
Welcome video Seen when the customer arrive at the web app. You can view that default welcome video here. We recommend you create your own.
Automatic Reply text message when the valid video is received in the account. This is sent for only the first video provided by the customer in this campaign.
Reward Campaign
Select a custom reward to incentivize your customers to share their videos.
Configure your customer reward by:
Select a Reward Type
Instant Reward - a gift card or free gift*
Future Savings - $ or % discount on next purchase*
Sweepstakes/Raffle Entry - one entry per video upload*
Public Recognition - posted on website or social media*
Exclusive Access - to new products or VIP events*
Add a Reward Name
$10 OFF, 15% OFF, Free Products...etc
Customize your Reward Notification Text Message
Choose the Message Title or use the default (20 character max)
Select a Contact Method and provide the details: Phone Number, Email Address, Website URL or None
Select a Reward Card Color for the image included in the text message
Chose your own text message caption or use the default (280 character max)
Choose a Reward Delivery notification
Automatically - Text message sent automatically when the creator uploads a clip.
Manually - Text Message will be sent when the ‘Reward’ button is clicked in this campaign’s Summary.
Choose the Reward Frequency (only available to automatic reward deliveries)
First Clip - Message will only be sent after the creator's first clip is uploaded
Every Clip - Message will be sent after every clip uploaded by a creator
Creating an effective Welcome Video
Welcome videos set the tone and expectation for your customer when they first arrive at the Creator App. You have three options to choose from:
Default Video watch here
None ( not recommended)
Custom ( recommended)
Creating your custom Welcome video
We recommend that you record your video on a mobile device with a quality camera. Recording the video with the Instagram or Tiktok camera is an simple way to get a quality video that you can upload as your Welcome video.
Key requirements for your welcome video:
Keep it under 30 seconds
Set the expectation for your customers clearly and concisely
Have the tone match your brand and culture
STEP BY STEP INSTRUCTIONS
You can access the Welcome Video option when you're creating a new campaign or managing an existing on.
CREATE NEW CAMPAIGN
From the dashboard, click on the Campaigns section
Click Create New Campaign button
Choose your Campaign type (Custom Reward/Monthly Giveaway)
Do the required steps to access Select A Welcome Video Clip
Choose the Custom option
Click Browse Files and locate the custom video you recorded (it must be less than 30 seconds)
Once the video upload completes you're all set.
Now that you've created or customized your Campaign you can start creating awareness and driving customer videos you can review and manage.
Resources
Creating Awareness - view this article on how to create awareness and drive customers to submit videos
Custom Welcome Video - view this article on how to create a custom Welcome video to get the customer videos you want
Sending SMS Invitations - view this article on how to use the SocialV SMS system to send personalized invitations to your customer to quickly get videos
Updated on: 25/04/2025